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| This year's judging of finalists was an extremely close affair, as
all displayed skill and talent, combined with thought provoking concepts. The Gold Award
Winner came through with its novel three dimensional qualities, starting as an envelope,
growing into a house.
Comments by this year's judges included:
- "Creative use of third dimension to underpin key message".
- "Excellent thinking".
- "Cool, interactive, well made, really like it".
Congratulations to Carey, who was a category winner last year |
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GOLD AWARD WINNER
Designer:
Carey Tuohy,
Wellington
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. Medium.
Minimum quantity: 1000
Price ea: 33.22 cents excl. GST. |
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| The level of professionalism and presentation here by a first time
entrant raised the standards this year. In addition it contained a subtle novelty value.
The
judges were impressed:
- "Well thought through for target audience".
- "Good integration of strong graphics, and envelope to provide a compelling
message".
- "Immediate 'wow'. Very professional". |
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SILVER AWARD WINNER
Designer:
Jeremy Burton,
Trio Group, Auckland
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. Oversize.
Minimum quantity: 1000
Price ea: 61.33 cents excl. GST. |
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| This entry created much comment by some and was well received by all
as an eye-catching entry.
The judges comments included:
- "Great idea - really pushing the envelope".
- "So cool - real standout qualities". |
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CATEGORY WINNER
Refine & Re-design
Designer:
Wendy Beyer
Wellington
Postal Rate
NZ Post within NZ:
Post Category: Standard Post.
Minimum quantity: None
Price ea: 40 cents. |
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| There was a high level of input into the planning and strategy for
this entry, It has a very practical and user friendly approach.
Comment was:
- "Very original thinking" |
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CATEGORY WINNER
40 Cent Classic
Designer:
Gina Phipps
MacPrint, Christchurch
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. Medium.
Minimum quantity: 1000
Price ea: 32.22 cents excl. GST. |
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HIGHLY COMMENDED
Designer:
Kat Gwilliam & Andy Miller
Both Design Students
Postal Rate
NZ Post within NZ:
Post Category: Packet Post.
Price ea:$1.80 |
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| This was one of the entries vying for the top award originating from
the stable of ideas of last year's winner.
It was described as:
- "A very well executed entry, which could so easily have gone wrong but
didn't".
Another judge commented on:
- "How well aimed it is to its target audience". |
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HIGHLY COMMENDED
Designer:
Phil Dunstan-Brown
DNA Design
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2 Small.
Minimum quantity: 1000
Price ea: 47.33 cents excl. GST. |
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 Art of the Envelope - 2002
With Art of the Envelope, Candida Stationery is pushing the
envelope. We're helping to raise the creative standards, imaginings and bold use of
envelopes in the marketing arena.
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| It's time to change your baby |
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OVERALL WINNER & WINNER
OPEN -
ENDED CATEGORY
Designer:
Phil Dunstan-Brown
DNA Design
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. C4 Extra Large.
Minimum quantity: 1000
Price ea: 55.11 cents excl. GST. |
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| The Judges were very pleased with this particular entry because of
its ingenuity. First, it looks at an everyday item - an envelope - and reinvents it.
Second, by using a clear material alongside a textural paper, the recipients senses are
involved. Third, the designer has opened a host of opportunities with the see through top |
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RUNNER UP WINNER
- CUT AND FORM CATEGORY
Designer:
Perween Irani
Western Mailing
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. C5 Large.
Minimum quantity: 1000
Price ea: 47.33 cents excl. GST. |
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HIGHLY COMMENDED
Designer:
Andy Smith
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2.
Minimum quantity: 1000
Price ea: 32.22 cents excl. GST. |
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| This entry is interactive with the envelope device part of the
overall theme. It also makes good use of a variety of senses, with the phone ringing when
the envelope is opened. |
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WINNER -
MAXPOP CATEGORY
Designer:
Carey Tuohy
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. Extra Large.
Minimum quantity: 1000
Price ea: 55.11 cents excl. GST. |
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The Judges like the way this entry redefines what an envelope can be.
It's larger than life - and it smells good, too!
The campaign was to promote coffee and the designer used coffee to stain the envelope. |
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HIGHLY COMMENDED
Designer:
Amie Fitzgibbon
Student Media
Design School
Postal Rate
NZ Post within NZ:
Volume Post Category: Packet Post under 500g.
Minimum quantity: no minimum
Price ea: $ 1.80 excl. GST. |
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HIGHLY COMMENDED
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. C5 Large.
Minimum quantity: 1000
Price ea: 47.33 cents excl. GST. |
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FINALIST
Designer:
Tamsin Painter
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. C4 Extra Large.
Minimum quantity: 1000
Price ea: 55.11 cents excl. GST. |
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FINALIST
Designer:
Deborah Kerr
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2.
Minimum quantity: 1000
Price ea: 32.22 cents excl. GST. |
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FINALIST
Designer:
Alexandra Spirat
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2. C5 Large.
Minimum quantity: 1000
Price ea: 47.33 cents excl. GST. |
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FINALIST
Designer:
Michael Currie
Postal Rate
NZ Post within NZ:
Volume Post Category: VP2.
Minimum quantity: 1000
Price ea: 32.22 cents excl. GST. |
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